Tentpole content - FATbit
Tentpole content

What is Tentpole content ?

Tentpole content is a type of promotional content centering around big events. The term was first used in Hollywood to describe certain hype around popular movies. For example, if you own a shoe company, you can use tentpole content to promote your brand by piggybacking on a running event.

Subject : Content

Disclaimer: The term explained above has been compiled with consideration and care after consulting multiple sources. Despite our continuing efforts, we advise- the readers should not take decisions completely based on the information shared by FATbit on its glossary section.