Overall, I have been very impressed with Yo!Kart. Upfront, the cost seems more than their competitors, but it's a one time cost, as opposed to a subscription model, so after about 2 years with the subscription of their competitors, it will be cheaper, and over the next 20 years, it's a fraction of the cost of their competitors. The possibility to customize, and even hire them to do the customizations, has been the biggest selling point for me. They have many third-party connections, that are easy enough to integrate, but you can go far beyond this to customize your platform as needed. We were able to implement a "pay what you want" feature, where my sellers can set a minimum price, and users can pay that amount or more if they want. Many sellers use this function to give their digital products away for free, but many users support them because they want to.