What is Social Commerce ?

A subset of ecommerce, social commerce indicates the involvement of social media in a customer’s buying decision. Apart from selling/buying a product directly on social media, Social commerce also involves the social interaction & user contribution (in terms of rating, reviews, & recommendation) that lead a customer to buy a product or service.

Subject : E-Commerce

Disclaimer: The term explained above has been compiled with consideration and care after consulting multiple sources. Despite our continuing efforts, we advise- the readers should not take decisions completely based on the information shared by FATbit on its glossary section.