Broad Match - FATbit
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Broad Match

What is Broad Match ?

It is a keyword setting that allows an ad to show when someone searches for that particular keyword or a variation of it. It also helps control how closely the keyword must match with the search term in order for the ad to appear.

Subject : Conversion , SEO

Disclaimer: The term explained above has been compiled with consideration and care after consulting multiple sources. Despite our continuing efforts, we advise- the readers should not take decisions completely based on the information shared by FATbit on its glossary section.