User Experience Optimization can help you gain a competitive edge over others by personalizing the look and feel of your website.
User Experience Optimization is the most important yet most under rated part of digital presence. User Experience is a broad term which includes all the aspects of a person's experience with your system including the interface, graphics and design.
FATbit as a user experience design agency believe that optimizing your website for the best user experience has a lot more to it than making a website usable by your clients. UX (User Experience) is all about giving your customers a delightful and meaningful experience when they visit your website.
Website usability is a very critical element of user experience. It is not only about user intention, user engagement, or visual appeal, but website usability mainly deals with ease of use. The ease with which users can recognize relevant information and discover content contributes to the overall user experience.
Your value proposition is strong if it is clear and explains how your product solves customer's problems and how you are better than the rest. Sometimes giving extra benefits to your visitors like free shipping, customizable design, free training and support can increase your value proposition and thus overall user experience.
Websites must be designed in a way that eases the navigation and users are quickly able to locate and purchase products or services of their interest. Even if your website is high on value proposition it still might not get you enough conversions because of difficulty relating to access and reaching the conversion funnel.
All the elements of user experience must be presented in an interactive way which the user find engaging. Desirability is an emotional aspect of user experience. Often websites that are both easy to use and useful prove to be failures in the marketplace because of their lack of visual appeal.
Optimizing Conversion Rate with special focus on making website more engaging and interesting to use is the secret behind the success of various online websites.
After working on 5000+ projects across the globe we have identified 4 key areas that can exponentially enhance your website's user experience & increase your conversions.
Usability is about how easily users can complete their intended tasks on your website and how satisfying their experience was.
A website that does not add value by fulfilling user needs will not be able to provide a meaningful user experience.
Desirability is about innovative visual design which will engage users and bring them to the conversion funnel.
Adoptability is the answer to the question that how easily your visitors can accept your product and start using it.
Every page has unique capability to convey ideas, engage visitors, and generate sales but only if planned with user experience in mind. Give your website pages the UX design upgrade to make them behave just the way you want. Select the type of page as per your requirement.
Get highly communicative pages with simple yet attractive arrangement of content and graphics. This upgrade is best suited for pages that are solely made with the intention of information sharing.
Go for highly engaging website pages to grab your visitor's attention. This design upgrade is best suited for website pages sharing sales critical information, and will guarantee you 100% attention of your visitors.
Get landing pages designed by a team of experienced designers, UX experts and conversion specialists. These conversion optimized pages are created with the sole aim of generating product sales and business leads.
|Features||UX Pro||UX Pro Plus||UX Pro
|User Experience Analysis|
|Implementation of the suggestions,
includes optimization of:
FATbit will do the necessary
design & programming on
|Detailed findings based on adequate research|
|Fact based statistics|
|Visitors and buyers browsing trends|
|Time spent ( average and segment ) by buyers
on the site before buying
|Pages visited by buyers before buying|
|Pages with maximum bounce rate|
|Optimizing web pages & submitting
suggestion's using wireframes
Our philosophy for great user experience is very simple.