Finding and hiring a good caregiver can be a struggle. You may scan plenty of candidates and finally end up disqualifying all of them. To end the misery of finding a reliable caregiver, entrepreneurs started experimenting with the idea of launching platforms that connect families with home care professionals. And it turned out to be a profitable one.
An ideal caregiver platform understands the importance of support and love in the evening of life and aims at offering high-quality services. If you also want to capture the market of senior care and earn big income from it, make sure you include below-listed script features in your caregiver hiring website. But before that, let’s have a look at the business model.
Business model
A senior caregiver hiring platform must serve as a perfect online marketplace that connects users with caregivers. Caregivers should be given the freedom to choose the price at which they want to work; however, a minimal fee must also be charged from the client for the services that will be offered by caregiver website. The caregivers can be paid on the daily or weekly basis.
Now, let’s move on to know more about a caregiver marketplace so that you can get a fair idea of all the features that should be present in your clone website. Choose the best features shortlisted by FATbit analysts to build a superior web driven solution.
Interesting Website Features
Homepage
Your caregiver website must be designed after careful planning. List all the senior home care services on the homepage that the visitors will be receiving. Create an effective banner with a strong tagline like, ‘Hire a Reliable Caregiver’ which will generate user interest and will motivate them to look further.
Apart from an engaging banner, homepage must include a lot more features. Here are some of the most impressive aspects that can be worked with:
FATbit analysts found the presence of videos on the homepage can be highly engaging. Caregiver interviews can be shared easily through videos to help visitors know more about them. Adding listings to your caregiver website will induce trust in the users.
A Caregiver site makes it easy for their clients to find relevant caregivers. Location based functionality can benefit to look for service providers located nearby. Adding a call confirmation can make the process more secure.
The homepage must feature a section where your caregiver website can share testimonials, ratings and media coverage. It assures your customers that your website is a reputable brand.
The homepage can also feature a FAQ section that makes it easy for first time users to clear doubts. A detailed FAQ section is really important on complex websites to simplify the processes for visitors. So, don’t forget to include this feature in your Caregiver clone.
Also Read: How does a Service Professional Marketplace Work? This Feature Analysis Deciphers
Sign-up process for service seekers
Sign up process should be simple. To get started, gathering basic information like name or a phone number would be smart to check abuse. Some people don’t want to share private information in the beginning; hence, make a provision to skip this step and move straight to the signing-in process.
Provide an option to set schedule and share other details. Add a chart where a user can schedule the duration of his service.
Want a marketplace for care givers with unique features?
Share your requirements
Share information about caregivers that suit their requirement. This feature can also be detailed via map locations so that users can check the profile of caregivers for work experience, care provisions, and other critical details. For confirming the appointments, make an option to choose between different contacts according to the availability of the caregivers.
My Account
A dedicated section makes it easy for users to access upcoming appointments. The option to request cancellation should be included for emergency changes in plans and service requirements. The Account page should be provided with a number of other options, like:
Pro tip – Choose a Caregiver script that brings intuitive back-end interface
Account Billing
Your caregiver site must offer safe and secure billing options. This feature is a must, as online payments are involved to build your caregiver clone. Billing should be transparent and notified before the hiring services of a caretaker.
Help section
From common to complex queries, Help section must answer all the questions that might appear in visitor’s mind. These should include:
- Applying
- Resources
- Legal
- Popular
- Pricing
A live chat feature can also benefit in resolving complex queries. This might require investment in support team but it will be worth it.
Must Read: Top Nine Asset-Light Business Models to Consider For Your E-commerce Startup
Sign-up Process for Care Givers
For caregivers, the website must provide a simple signup functionality. The professional skills and experience of the applicant must be confirmed in the initial process itself.
The first step can involve filling a questionnaire that will help you learn more about the caregiver. Add an accuracy disclaimer according to which, if any information is found wrong, the user can be suspended from the Caregiver platform. Other critical steps can be:
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Account: Personal information such as contact number and address.
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Skills: Education qualifications and other caregiver skills.
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Rates: The caregiver should be given the option to choose his service rate.
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Consent: The website must also require the caregiver to give his social security number to run a background check on him.
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Interview: A personal interview will help in cross-checking facts and learn about the caregiver at a personal level.
Leading caregiving platforms
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HomeHero: HomeHero is definitely the most popular platform to hire senior care professionals. Vetted care professionals, detailed sign-up, and secure platform are some of its astounding features.
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Care.com: Care.com has tried to make the process of finding a perfect nanny simpler. They offer a variety of services that cover:
- Child care
- Adult and senior care
- Home care
- Pet care
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Honor: Founded in 2014, Honor is a USA based caregiving business that was built with an idea to offer ‘in-home’ care to the seniors. They have a decent website with a big background image that welcomes the visitors.
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CareLinx: This caregiver website has used a variety of colors. They have also shown customer’s testimonials on their home page. This is something you can consider including in your caregiver website.
Entrepreneurs interested in building a caregiver site must include all the above-mentioned points in their clone. Build your platform from scratch or search for a highly advanced script to get started quickly. Whatever you choose, don’t forget to undertake market research on your own to gather additional insights.
Suggested Read: Launch Platform to Hire Home Service Professionals with Best Site Features
Do you have interesting ideas for your caregiver clone and require experienced professionals for execution? Consult FATbit team and get expert advice before making a financial commitment.
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