Launching Online Cab Booking Website in India? Clone these Features in your Portal

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In the past few years, online cab booking industry in India has grown by leaps and bounds. While this growth is mainly powered by convenience, online entrepreneurs are making the most of this need by launching online cab reservation systems and mobile applications. If you are planning to launch a web-based taxi booking system, then, you must have in-depth understanding of online cab rental business in India.

This post will give you a better picture of:

The industry basics, business challenges, and then highlight the website features, technical requirements and software details of two dominant online cab service models namely;

– Ownership Model
– Aggregator Model

FATbit’s travel portal development experts will first introduce you to the two models, their dominant players, and then address technical challenges associated with it;

Ownership Model

Online car booking platforms based on this model represent companies that have a ready fleet of cars and offer them on hire. Car-on-hire brands based on this model usually start by offering rental services in a specific region and expand with the passage of time.

Leading cab booking brands under Ownership Model

A vast range of national and regional car booking brands have come up on the web in the past few years. Some of the leading Indian cab booking websites based an Ownership Model are:

  • Meru Cabs
  • Mega Cabs
  • Savaari
  • Easy Cabs

Most of these websites offer cab services in selected Indian cities.
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Aggregator Model

Online taxi reservation systems based on Aggregator Model act like any other online aggregator. It fetches offers from partner cab service providers on the basis of data furnished by the visitor. The website owner neither maintains a fleet of cars nor deals directly in service delivery.

Leading cab reservation systems under Aggregator Model

Below are some online cab-booking portals that can be used to come across multiple service providers for the chosen region;


To launch an advanced web-based car booking system or mobile application, you must be familiar with the present list of features that power such websites. Below are some of the most salient features of best car booking websites under this model;

Must-have online cab booking website features

Cab booking functionality – Cab booking is the core of any website active in this industry. So, every online taxi booking website needs to be fitted with reservation software that is quick and efficient. Fields like Pickup Date & Time, City Selection, Address, and Drop location are critical.

Trip planning related feature – Every cab user will not require a round trip. Neither will everyone ask for a driver. Hence, the website needs to integrate a feature that helps in planning the trip as per needs. Options like a one-way trip, local trip, self-drive, international trip, and outstation trip are much needed.

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Secure payment gateways–Websites that empower online taxi bookings integrate secure payment gateways to make sure clients don’t suffer due to payment hassles. The whole payment process can also be optimized from user experience & conversion point of view to generate quicker bookings.

Social integration – Social Media features allow users to connect and share the experience on websites like Facebook and TwitterOnline cab booking brands also use YouTube to increase brand awareness through interactive videos.

Feedback option – This feature gives website users the option to connect with a service operator directly in case of any query or problem related to booking or payment.

Monetization feature – To create an additional source of revenue, online cab hire websites also have an advertising feature. “Advertise with us” option allows industry businesses to advertise their products & services.

Mobile features – Cab booking sites realize the importance of mobile presence. Hence, most have mobile apps to let users select, order and book cab from smartphones and tablets. Make sure you partner with mobile application development for your app needs.

Also Read: How to design a user-friendly mobile website or app?

Vehicle options – Websites that understand the unique needs of travelers also offer the option of choosing from a wide range of cars. From ordinary to luxury, the website helps in vehicle selection depending on the user’s choice and budget.

Autocomplete feature – Be it reservation form or search field, autocomplete is critical to help website visitors complete tasks quickly. Without recommendations, filling lengthy forms becomes a headache. So, this feature is a must.

Lost & Found option– Meru Cabs and various other service providers offer this feature to cab users in case they accidentally leave something inside the cab.

Powerful search–Search on online taxi booking sites needs to be super quick. This feature is critical for aggregator websites so that visitors can look for cab operators as per their unique requirements.

Package comparisons– In addition to the above features, websites based on the aggregator model also need features that will help cab users to compare pricing and packages from two different service providers to select the best deal.

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Also Read: Best App Features to Launch Online Cab Booking Platform

The above feature list of online car booking websites is quite extensive but this doesn’t mean that these sites are perfect. Even some of the leading car rental websites have serious user engagement and technical issues. Below are some of the critical issues plaguing the online cab booking sites.

Critical issues with present online cab rental systems

Poor website design – Present cab-on-hire sites can make drastic improvements in web design. Most websites make the process of online cab booking painful by keeping lengthy forms and complicated processes. Website navigation also lacks intuitiveness.

User experience issues – Using online car rental software to launch your cab-on-hire site will expose it to user experience vulnerabilities. While an online cab booking script will promise a working site quickly, your visitors will not get the best user experience while browsing it.

Inefficient mobile applications – Most online cab booking mobile applications are laden with bugs and crash frequently. Very few applications provide real-time tracking features, and the ones that do, render faulty results.

Ineffective Social media presence – Web-based car booking systems can make drastic improvements in the field of social media & marketing. These websites can also benefit from social media sharing and recommendations.

Limited features– Online cab booking websites built on the Aggregator Model usually have a limited set of features. A lot more has to be done in order to make these portals look more effective and user friendly. Following features can add up

  • Adding filters related to price, ratings, and popularity can help the visitor in making a smart choice.
  • Portals need to club together with a number of Cab service providers in order to make the portal more effective.
  • Comparisons between cab service providers can also improve the overall user experience.
  • An option of rating and reviewing must be added after clubbing cab service providers under their platform so that users can rate, check and decide upon choosing an appropriate Cab Service Provider.

Launching the Next Big Thing in online cab booking business

Even though there are already plenty of Indian sites dealing in online cab booking business, no one is actually dominating the market. Usability issues, software glitches, and marketing failures are plaguing the cab booking industry.

Launch the next big thing in online cab booking industry by;

  • Creating a usability rich website powered by a superior cab booking software
  • Partnering with web development to create a conversion-focused site with unique features.
  • Promoting transparency and flexibility
  • Launching a fully functional app that offers real-time information to users starting from order delivery to driver reviews.
  • Focusing on online marketing through ads and social media channels
  • Promising secure payment gateways to cab customers.

The global online car hire platform must score very high on user experience, service delivery, online presence, and mobile application.

Whether you want an online cab booking site under the ownership model or aggregator model, you need an experienced web design and development partner that can handle technical as well as non-technical challenges. Join hands with a web development company with industry expertise and market insights to promise the success of your online venture.

Launch an online car rental reservation system that will go on to become a global brand. Discuss your website needs with FATbit experts for the best web design and development package.

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Disclaimer: The Blog has been created with consideration and care. We strive to ensure that all information is as complete, correct, comprehensible, accurate and up-to-date as possible. Despite our continuing efforts, we cannot guarantee that the information made available is complete, correct, accurate or up-to-date. We advise - the readers should not take decisions completely based on the information and views shared by FATbit on its blog, readers should do their own research to further assure themselves before taking any commercial decision. The 3rd party trademarks, logos and screenshots of the websites and mobile applications are property of their respective owners, we are not directly associated with most of them.

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Comments (40)
FATbit Chef

Hi Beverly,

Thanks for appreciating the article. Keep visiting our blog for more such interesting and informational blogs in the future.


raj joshi

I am looking for someone who can develop a clone of uber like car service with some extra features.


FATbit Chef

Hello Raj,

One of our experts will get in touch with you soon to discuss more about your requirements.


Edmonton Local SEO Professional

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reading your article. However want to commentary on some common things, The web site taste is ideal, the articles is in reality
nice : D. Good activity, cheers


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FATbit Chef

Dear Sharavan,
Normally an Online Cab booking portal costs between $999 and $6000, however the price may go up if you opt for some exclusive functionality.
As marketing and operational activities are equally important in order to make the business grow and sustainable, these activities off course require additional some bucks.
In case you have any other query regarding Online Cab booking business, you can get in touch with your startup experts via
We would surely like to help you.
Cheers !
FATbit Team

Pandey Ji

Hi actually I was looking for an app which work for City rental car not big like ola and uber but similar cab anyone help with the ideas.

FATbit Chef

Dear Dhananjay,
We would love to help you with your Online Cab Booking portal 🙂
Our startup expert would get in touch with you soon, in the meanwhile you can send us your detailed requirements at [email protected].
Have a good day!
FATbit Team

Yuvraj Travelagency

this article is very fruitful. i am also running a website that is based on cab booking and your helped me very much.
Thank You.

FATbit Chef

Hello Neeraj,
We would love to help you in building an online cab booking website/app.
Our startup expert would get in touch with you soon, in the meanwhile you can send us your detailed requirements at [email protected].
Have a good day!
FATbit Team

Basil Badwan

this is very helpful article . if anyone is looking to start business in cab booking service. your article will totally guide them.
Basil Badwan