Quora is the place where questions get answers. This website helps online users raise queries for knowing the unknown and reply to ones they are good at answering. Founded in 2009, this community based platform has 500,000+ registered users and serves to global need of knowledge.
Quora has become a substantive resource for millions of entrepreneurs and one of the best sources for Business to Business market. Majorly used by writers, scholars, bloggers, investors, consultants, students this Q/A site has much to offer in terms of knowledge sharing, connection building and information gathering.
Along with question answering this Q/A platform can be used to:
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Image Credit: blog.kissmetrics.com1. Gamification Knot
This exclusive feature of Quora is meant to increase the measure of user engagement on website. With the use of game design elements, it suggests of making products & services appealing to target audience. Based on game thinking, Gamification aims at increasing ROIs by prompting use contribution.
2. Using Gamification in Quora
When you begin it gives you 500 credits initially to encourage you to actively participating in discussions. Here is all you must know about credits:-
Besides,questions and answers, Quora allows you to create a blog too. Adding promotional content may not be a good idea as Quora focuses on information sharing and may ban the user.
Explore topics and plan a simple yet unique content related to your area of specialization.
You cannot use Quora as a traffic driving and sales tool. It’s a trustworthy website where people seek to share and get knowledge. If you start writing promotional content, your content will be removed and you will receive a warning message from Quora admin to not violate their terms and conditions.
Quora is becoming one of the most trusted and reliable websites for brand marketing and traffic generation for online businesses. Here are few crucial reasons why one can use it for:-
Quora has an easy sign up process. You can create your Quora account either with Google, Facebook, Twitter or sign up using email.
After signing up, you have to fill details in your profile, which includes your name, biography, description, interests, people you follow etc. It is important to give maximum details to build profile authority, reputation and trust.
Whenever a user shares effective information that raises or satisfies curiosity, it successfully grabs instant attention on Quora. But to make the most of it, your profile should not miss any related information. Build a strong profile by adding proper name, biography, description and link to social media accounts.
These are the things you need to take care of, in order to make a profile more authoritative and trustworthy.
Quora helps businesses to build their presence and trust among customers. Here, you can follow people who are leaders in your industry. Quora provides you:-
If you find any good content, you can share the piece of that content with your followers and any other profiles that accept embedded links and quotes, like this:-
It will give you the embed code of that selected text, so that you can share it on other websites.
Market your business on Quora and other social media sites.
Evenbrite is the perfect example of business using Quora for lead generation & conversion. In an answer to, “what’s the best thing to do for New Year’s Eve in Los Angeles, CA?” TigheFlatley, the community manager has offered idea that looks more like a helpful suggestion than spam.
This is the actual instance of non spammy marketing. Here the answer suffices question’s goal by offering suitable solution and so its chances of traveling far on Quora are higher. Adding value to user engagement builds connections and that’s precisely how leads are generated on a Q/A site.
Online reputation is built on authority, the higher you gain it the brighter is your status. Making your brand prominent is the first step of ORM and Quora offers this opportunity by allowing users to flaunt their expertise. This platform is trusted by and large due to the genuine identities of experts. Sharing in-depth answers and participating in industry related topics can help you build a convincing Quora profile which in turn can rank well in search engine results page and stamp you as a specialist.
Discuss your online reputation case with ORM experts.
While using Quora, you need to take care of few things like violating terms and conditions.By continuing this, your account can be blocked and you may no longer be able to use it for lifetime. Here are the things that you should avoid while using Quora:
The purpose of this guide is to make people understand how Quora can be used effectively. The purpose of this case study is to channelize all the possible ways one can use for the betterment, be it for knowledge sharing or business networking. Making appropriate use of resources provided by Quora can greatly help businesses in lead generation and brand or individual identity building.
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Comments (4)
Abhishek Jain
FATbit Chef
sources for research papers
FATbit Chef
Quora is really awesome when it comes to user engagement. Moreover you get the awesome useful answers to your queries. I can say that it has outranked yahoo answers.
What do you think?
Absolutely Abhishek
Never thought that there would be such an amazing blog post regarding Quora.
You are really expert author. Now this website is one of my personal favorites as well as sources for research
papers
Thanks for the appreciation 🙂
We try to cover all the topics related to the web world, keep coming back to our blog.
We hope to see you more often here.
Cheers!