\u201cAnyFlexo is an Estonian B2B marketplace, which aims to streamline procurement processes for buyers within a B2B eCommerce sector that has historically relied heavily on offline channels. Check out our interview with Mitesh Vadoliya, an eCommerce expert with the company, to discover how they capitalized on their industry expertise to explore online sales prospects, as well as to gain insight into the obstacles they encountered and how they overcame them.\u201d<\/p>\n\n\n\n
The founders of Anyflexo O\u00dc have been in the flexo printing business for a couple of decades now. Over a period of time, they realized that the industry is very traditional and digitalization is slow \u2013 that\u2019s how they came up with an idea of an e-marketplace for the industry. This would help in increasing transparency, smoother exchange of information and faster growth in business for small and medium-sized players in the industry.<\/p>\n\n\n\n
The Founders of the marketplace have decades of experience and expertise of the industry. They have in-depth knowledge of the target market.<\/p>\n\n\n\n
We had two\/three main criteria to fulfil before making a decision. That\u2019s how we selected Yo!Kart \u2015 It checked most of the important boxes on our checklist. It pretty much had the standard features a marketplace should have, however, some customisation was needed to match our industry and organisational requirements. For instance, the platform was customized to change the font, aligning it to our branding requirements. <\/p>\n\n\n\n